- Streem brand and platform to continue in Australia and New Zealand 
- Current leadership team retained with a long-term growth mandate 
- Deal enables Streem to leverage the global capability of Cision across 
social, data and distribution. 
- Cision to have full-service entry into the valuable ANZ market with its local 
and global customers benefiting from access to Streem's unique content and 
capabilities. 


Realtime media monitoring company Streem today announced it has accepted an 
offer to be acquired by global communications intelligence company Cision. 

The terms of the deal were not disclosed, however the transaction results in a 
sale of 100% of Streem shares to Cision and will see the Streem brand and 
platform continue in Australia and New Zealand under its current leadership 
team and local staff.

Significant benefits will flow to Streem customers from the global reach of 
Cision, and clients will continue to receive the same local support, expertise 
and Streem platform they have experienced since the company's launch. 

Streem came to market in 2017, led by CEO Elgar Welch, a former staffer in the 
prime minister's office, and CTO Antoine Sabourin with a mission to provide the 
market's first realtime media monitoring platform. Today, Streem is one of the 
fastest growing media intelligence companies in ANZ and services the majority 
of the market's major government departments, banks, airlines, 
telecommunications and energy companies.   

Early financial backers included Quantium founding director Tony Davis, former 
ACCC chief Graeme Samuel and ex-Wallabies captain John Eales. The company's 
local Board of Directors are Samuel Marks, Karyn Munsie and David Wakeley. 

The company's innovative technology and platform offering resulted in a major 
recasting of the ANZ media intelligence industry, with hundreds of major brands 
including Telstra, Qantas, the Commonwealth Bank and the Department of Prime 
Minister & Cabinet moving to Streem in the last four years.

"With more than 100 local staff servicing over 400 leading clients, Streem has 
grown faster than we ever could have imagined thanks to great tech, strong 
support from customers and an incredible local team," Streem CEO Elgar Welch 
said. "Backed by Cision, we'll continue to build upon that growth, delivering 
new tools and products to help communications teams work smarter."

Cision is the world's largest provider of communications intelligence, with 
nearly 5,000 staff across 24 countries. Already active in Australia and New 
Zealand with its PR Newswire, Brandwatch and Falcon.io brands, the acquisition 
of Streem adds a full-suite of media monitoring and analysis capabilities that 
gives both local and global customers interested in ANZ coverage access to a 
significantly enhanced service.

"Streem has quickly established itself as the customer preferred media 
intelligence platform in the ANZ market," Cision CEO Abel Clark said. "Streem's 
customers will benefit enormously from Cision's global reach and we're excited 
to be able to offer a full-suite of monitoring, distribution, insights and 
social media solutions in ANZ that both our local and global customers can 
benefit from."   

Streem will continue to operate as an independent brand with its full-service 
media monitoring and insights services, and customers will quickly see the 
benefits of Cision's global footprint including integrations of Brandwatch's 
social data, PR Newswire's media database and global media content and 
analytics spanning millions of sources. 

Streem CTO and co-founder Antoine Sabourin said the company's success was 
driven by a strong focus on solving real world problems for communications 
teams.   

"Cision's investment means Streem can keep investing in great people, tech and 
innovation, resulting in major benefits for customers in the coming weeks and 
months," Sabourin said.
 
Streem's Management team will continue with the business, and original 
co-founders Elgar Welch (CEO) and Antoine Sabourin (CTO) will remain in their 
respective roles.

The deal is expected to close in the first quarter of calendar 2022 and is 
subject to clearance by Australia's Foreign Investment Review Board (FIRB) and 
the Department of Justice (DoJ) in the United States.

About Streem

Streem[http://www.streem.com.au/] is the ANZ market's fastest growing media 
intelligence company, delivering comprehensive and realtime Print, Online, TV, 
Radio & Social media monitoring, insights and reporting to leading corporate 
and government organisations including Telstra, Qantas, Commonwealth Bank and 
the Department of Prime Minister & Cabinet. Through Desktop, Tablet and Mobile, 
Streem's customers can see, stream and analyse millions of news items in 
realtime, helping PR and Corporate Affairs teams to do their jobs.

About Cision

As a global leader in PR, marketing and social media management technology and 
intelligence, Cision helps brands and organizations to identify, connect and 
engage with customers and stakeholders to drive business results. PR 
Newswire[https://www.prnewswire.com], a network of over 1.1 billion 
influencers, in-depth monitoring, analytics and its 
Brandwatch[https://www.brandwatch.com] and Falcon.io[https://www.falcon.io] 
social media platforms headline a premier suite of solutions. Cision has 
offices in 24 countries throughout the Americas, EMEA and APAC. For more 
information about Cision's award-winning solutions, including its next-gen 
Cision Communications Cloud(R), visit www.cision.com and follow @Cision on 
Twitter.

SOURCE: Cision Ltd