NFT entrepreneur Doctor Troller is calling for an end to the current toxic 
climate of FUD attacks in the NFT marketplace. 

The 35-year-old London based NFT artist has warned that the growing practice of 
FUD (Fear, Uncertainty and Doubt) posts on social media has reached such 
epidemic levels that it now threatens the whole future of NFTs. 

Doctor Troller, real name Andrew Brown said: "In the past year there have been 
a growing number of influencers who are repeatedly putting out negative 
feedback about various NFT launches. 

"Clearly in such a volatile and unpredictable marketplace speculation on the 
validity of new NFTs is bound to arise. 

"But recently FUD rumours are starting to kill off promising NFTs even before 
they get started."

He has been a victim of FUD attacks with his own launch of Crocs League NFT 
collectibles. 

He said: "There is evidence in several cases that influencers are being paid by 
rival businesses to spread malicious rumours about new NFTs to destabilize 
their businesses as they prepare to launch. Several perfectly good NFTs have 
been shot down in this way in the past few months, and will probably never 
recover.

"They start with a rumour on social media platforms which are not based on any 
study and have no proof. As these rumours spread and are repeated across social 
media they gain traction, just by being widely spread and shared. Once they 
have reached critical mass they will often cause a huge sell-off of a 
particular NFT, whose price will then plummet. 

This then falsely validates the rumour mill into thinking it had predicted a 
'rug pull' or a 'pump and dump'."

Doctor Troller acknowledges there is a need for influencers to call out bad 
practice in the NFT market, but states that it must be done on the basis of 
evidence and thorough investigation not just unsubstantiated rumours. 

He said: "It's important that this marketplace is self-regulated that's the 
whole point of decentralised markets but for that to happen effectively we must 
not descend into this sea of false FUD reports. 

The best thing we can do to counter the false FUDs is to report and block 
influencers who abuse their position, and the boycott the companies that pay 
for false posts. We must grow stronger networks and communities of trust if the 
NFT marketplace is to prosper."

Photo: https://mma.prnewswire.com/media/1739955/Doctor_Troller.jpg 

Source: UK NFT Art