Country for PR: United States
Contributor: PR Newswire New York
Wednesday, February 23 2022 - 09:00
AsiaNet
Domm Holland's Fast partners with Brisbane Lions to bring World's Fastest Checkout Experience to Online Team Shop and Gabba Stadium
SAN FRANCISCO, Feb. 23, 2022 /PRNewswire-AsiaNet/ --

--The U.S.-based startup's world-famous one-click checkout is now available at 
shop.lions.com.au, with in-stadium activations to follow later this Autumn

Starting today, Brisbane Lions fans will be able to purchase their favorite 
team merchandise with the ease of one-click on shop.lions.com.au, thanks to a 
new partnership with Fast. This is the first time a professional Australian 
sports team has partnered with Fast, which was founded by Brisbanite Domm 
Holland.

Logo – https://mma.prnewswire.com/media/1751845/Fast_Cobranded_White_Logo.jpg

Fast provides a streamlined, one-click checkout service that allows fans to buy 
without the hassle of navigating through a complicated purchase process or 
repeatedly entering the same information. Through the new partnership, fans 
making a purchase will share their payment, shipping, and contact information 
only once and never have to sign in or remember a password again; simply click 
'Fast Checkout' and the order will be placed.

Later this Autumn, Fast QR codes on digital screens and concourses throughout 
the Gabba Stadium will enable fans cheering live or watching from home to make 
equally frictionless, instant purchases of their favorite items. Simply by 
scanning the codes with their mobile devices, either in-person or from their TV 
screens, the checkout process will be complete within seconds. With Fast 
Checkout, this season's 20-year-anniversary jersey will also be available 
during an exclusive pre-sale at the online store before going on sale for the 
general public.

"The Brisbane Lions are an iconic Australian sports club and even more so for a 
Brisbanite like myself," said Domm Holland, Co-Founder, and CEO of Fast. "I 
couldn't be more excited to partner with this innovative, forward-thinking club 
to bring one-click and headless checkout to the Brisbane Lions online store and 
Gabba Stadium. Partnering with Fast will make it easier and faster for Lions 
fans to buy team merchandise." 

Lions CEO Greg Swann said the partnership would deliver the AFL's best customer 
experience to the Club's fans. "Our fans want to enjoy the games, not spend 
time in slow and complicated checkout processes and the partnership with Fast 
allows us to offer the world's fastest checkout, through our online store and 
in the Gabba as well," he said. "We are proud to be the first Australian team 
to partner with Fast after their incredible success with major clubs in the 
U.S. and U.K."

The Brisbane Lions are the first Australian Football League club to partner 
with Fast, joining the National Basketball Association's Cleveland Cavaliers 
and the National Hockey League's Tampa Bay Lightning in the U.S., as well as 
the Premier League Club Tottenham Hotspurs in the U.K.

ABOUT FAST

Fast's mission is to make buying online faster, safer and easier for everyone. 
Its Fast Login and Fast Checkout product enable a one-click sign-in and 
purchasing experience that makes it easier for people to buy and merchants to 
sell. The company's products work on any browser, device or platform for 
consistent, stress-free purchasing, either on a merchants own domain or through 
headless checkout on any other website. Fast invests heavily in its user 
privacy and security, with a Zero Fraud Guarantee on chargebacks for sellers. 
Headquartered in San Francisco, Fast is a privately held company founded by 
Domm Holland and Allison Barr Allen and funded by Stripe, Addition, Index 
Ventures, Susa Ventures and Sugar Capital. To learn more, visit fast.co.

ABOUT BRISBANE LIONS

The Brisbane Lions are a professional Australian rules football club based in 
Brisbane, Queensland. The club was formed in late 1996 via a merger of the 
Fitzroy Lions Football Club and the Brisbane Bears. The club wears the colours 
maroon, blue and gold and play home games at the GABBA. The Lions were the most 
successful AFL club of the 2000s, appearing in four consecutive Grand Finals 
from 2001 to 2004 and winning three premierships (2001, 2002, 2003). The club 
successfully introduced a women's side to the AFLW competition in 2017 who have 
gone on to feature in three Grand Finals and win their first premiership in 
2021.

Contact:
Media@fast.co

SOURCE: Fast