Country for PR: Hong Kong
Contributor: PR Newswire Asia (Hong Kong)
Tuesday, March 01 2022 - 13:00
AsiaNet
Toyota Astra Motor - A Key MicroStrategy Partnership Driving Market Leadership
SINGAPORE, Mar. 1, 2022 /PRNewswire-AsiaNet/ --

Streamlining and automating data gathering, visualisation, and analysis for 
accurate, data-driven forecasts 


US-based enterprise analytics and software platform 
MicroStrategy(https://www.microstrategy.com/en) (Nasdaq: MSTR) is helping 
businesses from all industries to embrace the digital age of information by 
utilising data and business intelligence (BI) tools. By leveraging the power of 
real-time information, businesses can elevate themselves to the next level just 
like Toyota Astra Motor. 

As a business looking to hold its position as a market leader in Indonesia, 
Wilbertus Darmadi, Chief Information Officer of Toyota Astra Motor, recognised 
the importance of data consolidation and identified several major business 
challenges. These included difficulty visualising data and reports that were 
often not up to date, proper analysis that made use of actual data as opposed 
to assumptions, and generating accurate forecasts.

MicroStrategy's suite of tools creates an informational ecosystem that benefits 
the company in many areas—including analysis and insights, key facets that 
influence performance both on the show floor and behind the scenes

Wilbertus Darmadi, Chief Information Officer, Toyota Astra Motor shared, "If we 
are unable to visualise what has already happened, such as retail sales data 
for every showroom for every vehicle model and type, it becomes a big issue, as 
that's a basic mandatory need. We emphasise speaking via data-driven 
inferences. With MicroStrategy, data is efficiently collated, visualised, and 
analysed, aiding predictions and forecasts, while allowing us to adopt 
prescriptive strategies ahead of time."

The business development team is able to monitor retail success in real-time 
and draw upon historical data reliably for comparison and showroom operations 
are made more efficient with actionable information gleaned from insights. As a 
result, Toyota Astra Motor is better equipped to forecast sales volume more 
systematically because of the dashboards and solutions provided by 
MicroStrategy.

From the collection of data to analytics, the entire process is streamlined 
automatically to boost efficiency and is made more accessible to teams. Lead 
time is shortened for both dashboard creation and analytics, data is 
automatically updated, and access can be provided on both mobile and web-based 
applications. 

Ronen Naishtein, Vice President of Sales, MicroStrategy said, "For businesses 
with huge amounts of data like Toyota Astra Motor, the value that MicroStrategy 
brings is evident. Such valuable information creates insightful observations 
and predictions. The capacity for our tools to handle the flow of data, arrange 
them in easy-to-understand ways, and deliver reports and dashboards to those 
that can take action is game-changing for the company." 

Transforming Toyota-Astra Motor into a data-driven enterprise is an important 
shift to cement the company's position in the industry, which not only brings 
enhancements to the workflow for all the employees but also results in better 
experiences for customers as a whole.

For more details on the MicroStrategy and Toyota-Astra Motor partnership, 
please click 
here(https://www.microstrategy.com/en/resources/events/world-2021/on-demand/pt-t
oyota-astra-motor-empowers-users-with-real-time-mobile-repor). 

About MicroStrategy Incorporated

MicroStrategy (Nasdaq: MSTR) is the largest independent publicly-traded 
analytics and business intelligence company. The MicroStrategy analytics 
platform is consistently rated as the best in enterprise analytics and is used 
by many of the world's most admired brands in the Fortune Global 500. We pursue 
two corporate strategies: (1) grow our enterprise analytics software business 
to promote our vision of Intelligence Everywhere and (2) acquire and hold 
bitcoin, which we view as a dependable store of value supported by a robust, 
public, opensource architecture untethered to sovereign monetary policy. For 
more information about MicroStrategy, visit www.microstrategy.com.

Source: MicroStrategy