Country for PR: United States
Contributor: PR Newswire New York
Tuesday, March 01 2022 - 16:03
AsiaNet
Catalyst Elevates Empathy as Business Skill This International Women's Day
NEW YORK, March 1, 2022 /PRNewswire-AsiaNet/ --

  -- Campaign Reimagines CEO Title with The CEO Magazine to #BiasCorrect 

Catalyst ( 
https://c212.net/c/link/?t=0&l=en&o=3458418-1&h=2468934654&u=http%3A%2F%2Fwww.catalyst.org%2F&a=Catalyst 
) is celebrating International Women's Day (IWD) 2022 by reimagining the CEO 
title—as Chief Empathy Officer—to encourage leaders and employees at all levels 
to lead with empathy and build inclusive cultures within their organizations. 
  
Logo - https://mma.prnewswire.com/media/732308/Catalyst_Tagline_Logo.jpg 

The Chief Empathy Officer campaign ( 
https://c212.net/c/link/?t=0&l=en&o=3458418-1&h=3552918677&u=https%3A%2F%2Fwww.catalyst.org%2Finternational-womens-day-2022%2F%3Futm_medium%3Dweb%26utm_source%3Drelease%26utm_campaign%3DIWD22%26utm_content%3D3122&a=Chief+Empathy+Officer+campaign 
) features a collaboration with The CEO Magazine ( 
https://c212.net/c/link/?t=0&l=en&o=3458418-1&h=1867134303&u=https%3A%2F%2Fwww.theceomagazine.com%2F&a=The+CEO+Magazine 
) as part of Catalyst's global campaign to #BiasCorrect unconscious bias. 
Catalyst invites companies and individuals to participate in the campaign today 
in advance of International Women's Day on March 8 by:

- Taking the Catalyst IWD empathy quiz; 
- Adding "Chief Empathy Officer" to your LinkedIn title; and 
- Creating custom CEO Magazine covers using our photo uploader tool and sharing 
them across social media platforms using #BiasCorrect.
 
The Chief Empathy Officer-CEO Magazine photo uploader tool is available in 
English, French, German, and Spanish.

The campaign, created in collaboration with the Burns Group ( 
https://c212.net/c/link/?t=0&l=en&o=3458418-1&h=3996778872&u=https%3A%2F%2Fwww.burnsgroupnyc.com%2F&a=Burns+Group 
), is based on Catalyst research ( 
https://c212.net/c/link/?t=0&l=en&o=3458418-1&h=1312634837&u=https%3A%2F%2Fwww.catalyst.org%2Freports%2Fempathy-work-strategy-crisis%2F%3Futm_medium%3Dweb%26utm_source%3Drelease%26utm_campaign%3DIWD22%26utm_content%3D3122&a=Catalyst+research 
) that defines empathy as a skill "of connecting with others to identify and 
understand their thoughts, perspectives, and emotions and demonstrating that 
understanding with intention, care, and concern."

For leaders and managers, empathy is a critical workplace skill that has the 
potential to reduce burnout and improve employee engagement and retention. The 
data shows that employees with highly empathic senior leaders report higher 
levels of creativity (61%) and engagement (76%) than those with less empathic 
senior leaders (13% and 32%, respectively).

"The pandemic has really shown us how critical it is for leaders to prioritize 
empathy and inclusion to improve workplace cultures," said Lorraine Hariton, 
President & CEO of Catalyst. "Building more equitable workplaces has always 
required empathy ( 
https://c212.net/c/link/?t=0&l=en&o=3458418-1&h=2599912858&u=https%3A%2F%2Fwww.catalyst.org%2F2020%2F08%2F06%2Ffuture-work-women-post-covid%2F%3Futm_medium%3Dweb%26utm_source%3Drelease%26utm_campaign%3DIWD22%26utm_content%3D3122&a=empathy 
), and so as Catalyst reimagines the workplace on International Women's Day ( 
https://c212.net/c/link/?t=0&l=en&o=3458418-1&h=48799209&u=https%3A%2F%2Fwww.internationalwomensday.com%2F&a=International+Women%27s+Day 
), we know that everyone, no matter their title, can be a Chief Empathy 
Officer."

Catalyst invites individuals and companies to visit the Chief Empathy Officer 
webpage ( 
https://c212.net/c/link/?t=0&l=en&o=3458418-1&h=3108437191&u=https%3A%2F%2Fwww.catalyst.org%2Finternational-womens-day-2022%2F%3Futm_medium%3Dweb%26utm_source%3Drelease%26utm_campaign%3DIWD22%26utm_content%3D3122&a=Chief+Empathy+Officer+webpage 
) today, which includes resources to help understand, develop, and practice 
empathic leadership. Bank of America is the lead sponsor for this campaign.

And join Catalyst CEO Lorraine Hariton for a webinar conversation on  
Reimagining Workplaces for International Women's Day and Beyond on March 3 ( 
https://c212.net/c/link/?t=0&l=en&o=3458418-1&h=346981398&u=https%3A%2F%2Fwww.catalyst.org%2Fevent%2Freimagining-workplaces-for-international-womens-day-and-beyond%2F%3Futm_medium%3Dweb%26utm_source%3Drelease%26utm_campaign%3DIWD22%26utm_content%3D3122&a=Reimagining+Workplaces+for+International+Women%27s+Day+and+Beyond+on+March+3 
) at 11:00 am ET. 

About Catalyst
Catalyst ( 
https://c212.net/c/link/?t=0&l=en&o=3458418-1&h=1907061625&u=http%3A%2F%2Fcatalyst.org%2F%3Futm_medium%3Dweb%26utm_source%3Drelease%26utm_campaign%3DIWD22%26utm_content%3D3122&a=Catalyst 
) is a global nonprofit supported by many of the world's most powerful CEOs and 
leading companies to help build workplaces that work for women. Founded in 
1962, Catalyst drives change with preeminent thought leadership, actionable 
solutions, and a galvanized community of multinational corporations to 
accelerate and advance women into leadership—because progress for women is 
progress for everyone.

Media Contacts
Erin Souza-Rezendes
Senior Director, Global Communications
erezendes@catalyst.org  

Naomi Patton
Vice President, Global Communications
npatton@catalyst.org  

Stephanie Wolf
US Communications Consultant
Catalyst
stephanie@stephaniewolfpr.com

Frances Knox
Europe Communications Consultant
Catalyst
frances@frankly-pr.co.uk

Source: Catalyst
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