Country for PR: China
Contributor: PR Newswire Asia (China)
Tuesday, March 01 2022 - 18:00
AsiaNet
Discover the hidden treasures of Japan: a spectacular cultural legacy, in unity with nature
TOKYO, March 1, 2022 /PRNewswire-AsiaNet/ --

In February, the Agency for Cultural Affairs, in cooperation with the Japan 
National Tourism Organization, revealed additional special content featuring 
exclusive destinations for its Japan Heritage website. The content helps 
provide a more relaxed travel experience; soaking in the local atmosphere and 
taking a deep dive into Japan Heritage's unique combination of historic 
traditions and bold innovation. The additional pages prominently feature photos 
by a famous Japanese photographer and exquisite high-definition videos, giving 
a sense of being virtually transported to Japan. As with all Japan Heritage 
content, there is a strong emphasis on sustainability and preserving the 
country's cultural legacy.

Japan Heritage Official Website: Special Content

The newly-added special content page highlights the harmony between culture and 
the natural landscape in a place where land meets sea. Hidden on the fringes of 
the Kii peninsula, the Ise-Shima area is riven with coastal bays and inlets, 
intrusions of the Pacific into the land. The blue waters of Ago Bay aren't just 
a scenic backdrop, though; they are home to some of Japan's most delicious 
seafood, such as the spiny Ise ebi lobster. Experience the centuries-old 
tradition of the ama divers, fearless women who venture into the ocean's depths 
to harvest the region's bountiful shellfish and seaweed. Though mountainous and 
remote, this rugged coastline can be visited in comfort, however, as Ise-Shima 
boasts some of the most luxurious and secluded resorts in Japan.

Special content #3: Where land meets sea, discover the heritage of ama divers

Once found across Japan, Ise-Shima hosts many of the country's remaining ama 
divers. The ama live in close harmony with nature – plunging into the inky 
depths without any modern diving equipment, they rely instead on their expert 
knowledge of the sea and weather conditions to make their dives successfully. A 
typical catch includes abalone shells, turban shells, and seaweed, although the 
ama are careful never to take too much and disturb the delicate marine 
ecosystem – a form of sustainable fishing dating back to at least the 8th 
century, when ama divers were mentioned in the Man'yoshu poetry compilation. 
Today, you can join ama divers underwater as they practice their craft or sit 
with them in their amagoya huts where they rest after dives, grilling the fresh 
shellfish and imparting unique tales of ama life. 

The observation deck atop Mount Yokoyama offers expansive views of Ago Bay and 
its many islands.

Special content (English version): 
https://www.japan.travel/japan-heritage/luxuryTravel

Video: https://www.youtube.com/watch?v=KmNmAsBgK20 

Japan Heritage Official Website: Japan Heritage is a project focusing on 
various historic cultural properties across Japan, from those famous across the 
world to hidden gems known only to the select few. The website features 
deep-dive reports, stunning virtual reality and video content, descriptions of 
the historical backgrounds of cultural properties, and much more. Links are 
provided to download many of these content free of charge.

Japan National Tourism Organization (JNTO) Japan Heritage Site (English 
version): https://www.japan.travel/japan-heritage/

Source: Agency for Cultural Affairs

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   Link: https://iop.asianetnews.net/view-attachment?attach-id=416041

   Caption: Japan Heritage Official Website: Special Content

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