Country for PR: United Kingdom
Contributor: PR Newswire Europe
Monday, March 07 2022 - 10:27
AsiaNet
Estonian Clothing Reseller and Circular Fashion Advocate UPTY Closes Pre-Seed Investment Round
TALLINN, Estonia, Mar. 7, 2022 /PRNewswire-AsiaNet/--

UPTY is the first company in Estonia where users can restore value to the 
clothing they no longer use. The company was created in 2020 with its main goal 
being to reduce consumption and the impact of fast fashion on the environment. 
UPTY has just completed its pre-seed funding round and has raised Euro 650,000 
and started a new round of investment with a target of Euro 3M to help the 
company expand internationally and bring UPTY's great offering to the rest of 
the world. 

UPTY is an Estonian-based marketplace offering pre-loved wardrobe items such as 
clothes, bags and shoes. Since its launch the platform has grown and developed 
with sustainability at its core. 

UPTY Mission
Co-founder Valentin Savchenko's mission with UPTY is not only to help try to 
save the planet but to help save another irreplaceable resource time. Savchenko 
says: "Time of person, who looks in a full closet and wants to declutter it 
safely for the planet and for own life time. Lets give them this opportunity. 
Better together!" UPTY is built so its sellers have as much free time as 
possible.

In 3 simple steps, users can sell on UPTY:
1.  Order a free UPTY Clean Out Bag 
2.  Place all unnecessary clothes in the bag
3.  Send the bag back to UPTY via a parcel machine 

Once the bag is received the clothes undergo quality control. All accepted 
items are measured, priced, photographed, listed and shipped. Once sold the 
seller will receive a percentage of listing price. 

Fighting fast fashion
Today the textile industry is the second most polluting industry in the world, 
second only to the oil industry. UPTY aims to make a significant contribution 
to alleviating this, using the three R's as a guide: Reduce, Reuse and Recycle.
 
About UPTY
The Estonian clothing reseller company was created in 2020 with its main goal 
being to reduce consumption and the impact of fast fashion on the environment.  
UPTY plans to expand out of fashion on the future and "circulate" as many 
things as possible all over the world. 

UPTY currently operates in Estonia, Latvia, Lithuania and Finland. This year, 
UPTY has started to enter German market and has further expansion plans for 
2022-2023 in France, Italy, Spain, Poland, Czech Republic, Netherlands, Sweden 
and Norway.

http://upty.ee

Logo - https://mma.prnewswire.com/media/1760079/UPTY_Logo.jpg 

Source: UPTY
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