Forging Alliance of Circularity through Design, Connecting with the World from 
Taiwan 

In 2022, organized by the Industrial Development Bureau under Ministry of 
Economic Affairs, executed by TDRI, and curated by CHU-Studio, <the SPIRAL – 
Circular Design Exhibition> has the longest exhibition period and features the 
most circular design cases and exhibits in the history of TDRI's circular 
design exhibition, and invites a total of 67 exhibitors to showcase 245 
exhibits. Domestically, 35 exhibitors participate in the exhibition with 163 
exhibits; internationally, organizations and agencies in Thailand, Germany, 
Japan, and Denmark, including Creative Economy Agency (CEA), Thailand, the 
Trade Council of Denmark, Japan Institute of Design Promotion (JDP), have 
offered great support and assistance, recommending a total of 32 exhibitors 
with 82 exhibits. CEA also signed a Letter of Intent with TDRI during the 
opening ceremony to explore opportunities of further cooperation on the topic 
of circular design. 

<the SPIRAL – Circular Design Exhibition> uses "the SPIRAL" as the inspiration, 
which means continuous rotation, advancement, and expansion of matter, energy, 
and consciousness along a chronological axis. Based on this idea, the 
exhibition presents four main areas; Exhibition Area 1: "SPOT – Current 
Situation" immerses visitors in dusty mist to experience the current situation 
of environmental destruction through an immersive art performance brought by 
"Loudly Lightning Limited Company;" also, their work "Countdown" displays a 
countdown clock to 2030 with constantly changing numbers of hour, minute, and 
second, and the word "crisis," aiming to trigger a greater sense of urgency in 
people through light and sound, reflecting on the urgency and importance of 
solving environmental issues. 

Exhibition Area 2: "ECHO – Proposed Actions" showcases circular design 
products, allowing visitors to physically perceive the scenario of being 
surrounded by circular merchandise through simulation of familiar spaces from 
daily life, office, to outdoor market, and understand that circular life can be 
sophisticated and wonderful. The exhibition area also calls for consumers to 
launch consumer actions to set circularity in motion, achieving the mission and 
vision of localization is internationalization and rotation for circularity. 

Exhibition Area 3: "ECHO – Exploration of Possibilities" integrates exhibitors 
with the "Pandemic Section" and "Designers Section" using the Five Circular 
Business Models by Accenture and presents future designs, such as innovative 
flow of design and design strategy, to bridge the commercial and design ends 
for circular opportunities. The area showcases new materials made from recycled 
waste materials and consumer products for diverse everyday life applications 
developed by Taiwanese designers in collaboration with local industries and 
academic institutions, promoting another important aspect of the development of 
circular design—rent instead of buy. 

Exhibition Area 4: "360-degree International Connection" connects with public 
and private organizations from Denmark, Germany, Japan, and Thailand, to focus 
on the development of solutions for international environmental issues, 
corresponding international policies, and countermeasures of private 
organizations. Not only will they see the wonderful images of Taiwan's 
landscape, the menus of "Circular Sharing Table Project" recommended and shared 
by celebrities will also appear on the screen. The curatorial team uses 
"circular menus" to combine Taiwan's local circular design products to dialogue 
and exchange with international partners, displaying the spirit and look of 
localization is internationalization and rotation for circularity. 

"Every consumption determines our future." TDRI initiates a series of circular 
design activities to connect the industries through the power of design and 
amplify the effects of circular economy, driving the influences of Taiwan's 
circular design, and ultimately setting all consumers, designers, 
manufacturers, and policy in motion, as whether we choose to rotate or not will 
be the most important decision to mankind's sustainable revolution. 

#Exhibition Information

Location | Songshan Cultural & Creative Park | Taiwan Design Museum Room 
01/02/03
Time | 2022.03.15 – 07.03 
Organizer: Industrial Development Bureau, Ministry of Economic Affairs
Executor: Taiwan Design Research Institute
Curator: CHU-Studio

SOURCE: Taiwan Design Research Institute

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   Caption: the SPIRAL – Circular Design Exhibition