Country for PR: Hong Kong
Contributor: PR Newswire Asia (Hong Kong)
Tuesday, March 15 2022 - 23:22
AsiaNet
LiveArtX Launches $ART Token To Bring the Traditional & Digital Art Worlds Together
NEW YORK, March 15, 2022 /PRNewswire-AsiaNet/ --

$ART Will Provide Holders With Exclusive Access To the Physical & Digital Art 
Worlds Across The Entire Art Ecosystem  


More than $4.5 Million Already Committed by Leading Investors Including Animoca 
Brands, Binance and KuCoin


LiveArtX(https://liveart.xyz/), the premium NFT platform that connects the art 
world with Web3, is pleased to announce the launch of $ART, a token that 
provides utility across both the physical and digital art worlds. Holders of 
the $ART token, the very first of its kind, will gain entrée to the art world, 
including access to the best of physical and digital art, participation in 
exclusive art experiences and events, advance notice of drops, a role in 
platform curation, and membership in the LiveArt DAO. More than $4.5 million 
has already been committed from prominent blockchain innovators and crypto 
investors including Animoca Brands, BNB Chain Fund and KuCoin, Alameda 
Ventures, OKX Blockdream Ventures, Gate Labs, HashKey, APENFT Foundation, SNZ, 
Shima Capital, ArkStream Capital, Head&Shoulder Financials, AppWorks, 
Kikitrade, and Aspen Digital.

LiveArtX is a strategic partnership between LiveArt - founded by art industry 
leaders including former senior executives of Sotheby's and Christie's  and 
Everest Ventures Group (EVG), the blockchain investor and incubator.    

Boris Pevzner, Co-Founder and CEO of LiveArt, commented, "The $ART token serves 
as the ultimate bridge between the physical and digital art worlds. It is the 
cornerstone of LiveArt's strategy of blending technology, innovation, and deep 
knowledge of the art market. We believe in a future art world that combines the 
best of the traditional art industry with the power of Web3 technology and 
crypto communities. And that's why we created LiveArtX with EVG – a platform 
with digital and physical art, with purchases made in crypto and cash, with 
exhibitions in the real world and the metaverse – all underpinned by the $ART 
token."

Allen Ng, CEO of EVG and Co-Founder of LiveArtX, said, "Blockchain opens up a 
lot of overdue possibilities for artists and collectors. But technology can't 
do it alone. With the unparalleled art market know-how from the team of LiveArt 
and now the strong backing from the Web3 community, LiveArtX is going to bring 
fresh innovation to one of the oldest asset classes of mankind."

LiveArtX serves the entire art ecosystem. Artists can mint their works in the 
LiveArtX Creator Hub with powerful rights management and unbreakable resale 
royalties. Collectors can access a curated selection of only the best artworks 
on the LiveArtX Marketplace. The White Label Suite enables galleries and 
partners to launch and manage their own NFT marketplaces, or work with the 
LiveArtX Studio to curate and market drops. And the LiveArtX Developer Lab 
empowers the most advanced coders to work with our innovative technology.

The team behind LiveArt includes seasoned art market and technology 
professionals led by Adam Chinn – founding partner of the international art 
advisory firm, Art Intelligence Global, and former Chief Operating Officer of 
Sotheby's; John Auerbach – CEO of UOVO, the premier provider of fine art and 
collections storage and services, who previously held senior e-commerce roles 
at Sotheby's and Christie's; and digital entrepreneur Boris Pevzner – whose 
numerous credits include the development of Collectrium (acquired by 
Christie's) and xfire (acquired by Viacom). The leadership team also includes 
George O'Dell, a veteran Contemporary Art specialist and Marisa Kayyem, former 
Director of Education at Christie's.

About LiveArtX: LiveArtX is a premium NFT platform that connects the art world 
with web3. Built by art industry leaders, LiveArtX brings creators, 
collaborators, and collectors into the metaverse. LiveArtX, together with 
LiveArt.io(https://liveart.io/), provides the ultimate bridge between the 
physical and digital art worlds – blending technology, innovation and deep 
knowledge of the art market. 
LiveArtX(https://liveart.xyz/) | Twitter(https://twitter.com/liveartX) | 
Discord(http://discord.gg/liveartx) | Telegram(https://t.me/LiveArtXChat)

About Everest Ventures Group (EVG): EVG(https://www.evg.co/), as a co-founding 
partner of LiveArtX, is a Web3 venture studio that has incubated and invested 
in over 30 blockchain projects worldwide, including Dapper Labs, Animoca 
Brands, ImmutableX, The Sandbox, Dunamu, Kraken, and Lukka. In addition, it has 
a team of over 150 engineers, marketers, and finance veterans driving 
blockchain's mass adoption across four continents.

Source: LiveArtX

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