Country for PR: United States
Contributor: PR Newswire New York
Wednesday, April 20 2022 - 17:29
AsiaNet
Music video honoring soccer which features Lou Diamond Phillips and "Breaking Bad" star, introduced by ICE-T hits over 1 million views on YouTube as soccer stadiums re-open usic video honoring soccer which features Lou Diamond Phillips and "Breaking Bad" star, introduced by ICE-T hits over 1 million views on YouTube as soccer stadiums re-open
LOS ANGELES, April 20, 2022 /PRNewswire-AsiaNet/ --

As soccer fields have re-opened, "It's A Beautiful Game" has now received more 
than 1 million views on YouTube.

Video - https://www.youtube.com/watch?v=Y1IXFQBZW6k
Photo - https://mma.prnewswire.com/media/1800516/ESW_Management.jpg

The thematic song, which honors soccer and was produced to be broadcast on 
in-venue monitors inside the stadiums, is introduced by legendary actor and rap 
star ICE-T. ESW Management, which produced the music video, has seen an uptick 
of views on YouTube since the Covid pandemic slowed and allowed for stadiums to 
re-open.

"The video was filmed and edited and two weeks from being released when the 
more than 4,000 stadiums we were aiming for suddenly shut down. They re-opened, 
and we went from a few thousand YouTube views to over 1 million in just the 
last few months," says Jesse Stenger, one of the producers of the music video.

The video also features RJ Mitte, known as "Walter, Jr," from the show 
"Breaking Bad," and even comedian Carrot Top joined in on the fun.

"Lou Diamond Phillips was the perfect person for the video given his enormous 
popularity in South America for his role in the movie 'La Bamba,' which is why 
it was fitting that he was not only the goalie in the video, but he was 
actually blocking the soccer ball with the guitar as he reprised his role in 
the legendary film that brought the actor to international superstardom," says 
Stenger.

The original song was recorded and written by Brian Evans, a well-known crooner 
known in the jazz circle and who has received international acclaim, especially 
in Latin America and Asia.

"It's A Beautiful Game" honors soccer, and every day we are receiving requests 
to license the music video for the English-speaking fans who were sort of 
waiting for a 'follow the bouncing ball' song that is both lighthearted and 
entertaining. With over 4,000 stadiums, we focused on the country's soccer is 
most famous in, rather than any one specific team so that all stadiums could 
use it," Stenger concludes.

The music video was filmed in Argentina, Brazil, Mexico, Hawaii, and Las Vegas.

SOURCE: ESW Management 


CONTACT: Jesse Stenger, js@eswmgmt.com