LinkieBuy, a comprehensive cross-border e-commerce service provider in China, 
recently conducted an internal conference and declared publicly its intention 
to recruit 100 Japanese retail merchants to China market. The strategy focuses 
on the cross-border digital business of Japanese offline retailers, travel 
retail stores, duty-free stores, and other related industry merchants. The 
business includes cross-border mini program malls within the WeChat ecology, 
online marketing for e-commerce operations, cross-border warehousing and 
logistics, private domain core user repurchase, and other related cross-border 
businesses to China.

Chinese customers' thirst for Japanese items has increased as a result of the 
pandemic, particularly during the Beijing Winter Olympics. The quick shift in 
consumption channel direction has resulted in a rise in cross-border internet 
channel penetration from China to Japan. The extension of the idea of imported 
DTC consumption to China has led to the rapid creation of the cross-border 
independent online store model, which is more favorable than traditional 
cross-border platforms, in the current wave of cross-border e-commerce tidal. 
Among them, the independent online store type cross-border e-commerce 
represented by the WeChat mini program mall within the ecology of WeChat, 
China's largest social media APP, is gaining popularity with Japanese 
businesses.

"This year, we will increase our efforts to expand cooperation with Japanese 
offline retail merchants, ensure merchants' sales in China through online mall 
building support, WeChat clients traffic support, B2B distribution channel 
support, and assist more Japanese offline retailers to realize digital 
transformation in China market," said Simon Qi, general director of LinkieBuy 
and vice president of Xingyun Group.

Numerous Japanese companies have done business with China since the RCEP was 
implemented, resulting in increasing rivalry for product sales in China. 
LinkieBuy is a leading Chinese consumer goods digital supply chain service 
platform focused on assisting Japanese offline retail merchants in selling 
directly to Chinese consumers via the WeChat ecosystem. We aim to create more 
sales value for customers through years of accumulated digital cross-border 
operation capabilities.

It is reported that LinkieBuy has already partnered with more than 100 
well-known Japanese retailers, including Seibu and Sogo Stores, KOMEHYO, 
Daimaru Matsuzakaya Department Stores, and Tsuruha. It offers Japanese offline 
shops in China cross-border digital transformation services such as WeChat mini 
program mall building, cross-border warehousing, logistics solutions, and 
online mall administration. It helps a variety of merchants access the Chinese 
market swiftly and we possess rich experience in how Japanese offline retailers 
doing e-commerce business in China.

Simon explained, "After the official launch of this Japanese 100 retail 
merchants to China introduction program. We will hold regular monthly online 
seminars for the Japanese market to explain the export policy to China, sales 
method of online business into China, cross-border mini program mall operation 
strategy, WeChat marketing skills, and other knowledge. Retailers who are 
interested in it can contact us via our official website or email."

CONTACT: Hongting Chen, +86-19357597595, chen.hongting@xyb2b.com 

SOURCE:  LinkieBuy