Country for PR: China
Contributor: PR Newswire Asia (China)
Thursday, May 19 2022 - 09:00
AsiaNet
Dable expands into Australia by appointing Country Manager Jaedo Ryu for ANZ
SYDNEY, May 19, 2022 /PRNewswire-AsiaNet/ --

Dable(https://dable.io/en/), the global content discovery and native 
advertising platform has announced the appointment of a Country Manager to 
expand into Australia.

Dable has kicked off its global expansion in Australia by appointing Jaedo Ryu 
as the Country Manager for Australia and New Zealand (ANZ) who bring over 20 
years of experience in the ad-tech and media industry. In his new role, Ryu is 
responsible for developing and executing market expansion strategies in 
Australia as well as promoting the adoption and optimal usage of Dable's 
personalized content recommendation and native ad solution for both advertisers 
and publishers.

Jaedo Ryu, Country Manager for Dable ANZ has previously worked as the Regional 
Sales Manager at ftrack - a project management, production tracking and media 
review platform for the Asia Pacific including Australia, where he managed the 
whole sales process, exceeding sales targets and marketing goals. Prior to 
ftrack, Ryu has also worked at well-known ad-tech companies such as Yahoo, AOL, 
and Leadbolt where he worked closely with local advertisers and ad agencies 
helping them to achieve campaign goals and strategically grow their business.

"Learning from Dable's success in other APAC markets, I am confident that we 
can also bring positive value in the Australian market. I hope to contribute to 
our clients' performance, based on my past experiences managing the ANZ region 
from industry top companies as well as expertise in business development. I 
look forward to helping Australian and New Zealand publishers and marketers 
grow their businesses in a global scheme through Dable's content discovery and 
native ad platform", said Ryu.

"We are thrilled to have Ryu join our team and lead Dable's expansion in the 
Australian market. We've had numerous experiences working with major publishers 
in Asia and now it is time for Dable to enter a bigger market in the global 
scope. Our goal is to strengthen the connection between Australia and other 
APAC countries." said Chaehyun Lee, Dable's CEO.

Headquartered in South Korea, Dable is a media-tech company that recommends 
personalized content and ads that visitors may find interesting by analyzing 
their interest through world-class big data processing and personalization 
technology. Partnered with over 3,000 premium media sites across 11 markets in 
the APAC region, Dable is currently positioned as the No.1 content discovery 
platform in Korea, Vietnam, and Indonesia. In addition, Dable also has, 
arguably, the largest Native Ad Exchange in Asia that secures 28 billion 
monthly impressions by itself. It also serves high-quality ads through the 
native ad exchange by linking with other ad exchanges such as Google Ad 
Exchange and MSN Ad Exchange.

About Dable  

Dable is the world's leading content discovery and native advertising platform. 
Dable analyzes the interests of website visitors by using world-class big data 
processing and personalization technologies. It recommends personalized content 
and ads that visitors may find interesting. Founded in 2015 and headquartered 
in Seoul, Dable is partnered with over 3,000 premium media worldwide including 
South Korea, Taiwan, Japan, Indonesia, Vietnam, Malaysia, Thailand, Singapore, 
Australia, Hong Kong and China. For more detailed information about Dable, 
visit http://dable.io/en/.

SOURCE Dable

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   Caption: Jaedo Ryu, Country Manager at Dable Australia

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