Country for PR: United Kingdom
Contributor: PR Newswire Europe
Friday, May 20 2022 - 01:00
AsiaNet
Habanos, S.A. Presented Cohiba 55 Aniversario Edicion Limitada Worldwide
HAVANA, May 20, 2022 /PRNewswire-AsiaNet/--

- Habanos, S.A., through its distributor Phoenicia T.A.A. Cyprus, presented the 
new Cohiba 55 Aniversario Edicion Limitada (57 ring gauge x 150 mm length) on 
the occasion of the brand's anniversary.

- The presentation took place within the distribution area of Phoenicia T.A.A. 
Cyprus and was held in a hybrid format with face-to-face events in 9 countries.

Habanos, S.A., through its distributor Phoenicia T.A.A. Cyprus, presented the 
world premiere of the new Cohiba 55 Aniversario Edicion Limitada (57 ring gauge 
x 150 mm length). With this vitola commemorates the 55th anniversary of Cohiba, 
the world's most prestigious brand.

The presentation took place within the distribution area of Phoenicia T.A.A. 
Cyprus and was held in a hybrid format with on-site events in 9 countries 
(Cyprus, Greece, Iraq, Ivory Coast, Jordan, Kuwait, Lebanon, Saudi Arabia and 
Nigeria ), and virtually for all those aficionados around the world who wanted 
to experience the launch live.

More than 2,000 users registered on the www.cohiba55.com platform to experience 
the launch first-hand, and around 1,000 guests attended the in-person events, 
being the first ones to taste this exclusive Cohiba Edición Limitada.

Mr. Ernesto Gonzalez, Operational Marketing Director of Habanos, S.A., who 
travelled to Limassol, Cyprus, to experience first-hand one of the  on-site 
events organised, stated: "It is a pleasure to be here to celebrate the 
anniversary of the most prestigious brand in the Premium Cigars world. During 
these 55 years, we have developed under the Cohiba brand a portfolio that is 
meticulous in every detail, designed for the most demanding aficionados and, in 
addition, Cohiba has led the innovation and development of special products 
that are introduced to the market with a very limited and exclusive character". 
According to Mohammed Zeidan, President of Phoenicia Trading, "Cohiba is 
tradition, is culture, is history, is Cuba".

As a novelty of the evening , Mr Walid Saleh, CEO of Phenicia T.A.A Cyprus, 
presented the launch of the Cohiba "Premier" Edition, which comprises  the 
first batch of the Cohiba 55 Edicion Limitada-Limited Edition, in luxury cases, 
numbered from the 1 to 10,000, containing 5 of these exclusive Habanos. In 
addition, this production includes a unique ring that mentions the name 
"Premier", and will be sold exclusively within the distributor's territory.

Mr. Luis Sanchez-Harguindey Pardo de Vera and Inocente Núñez, Co-Presidents of 
Habanos, S.A., highlighted that "Cohiba has always set  trends- not only within 
our portfolio but also in the premium cigar sector worldwide. It is worth 
noting that 55 years have taken a lot of perseverance and hard work to make 
Cohiba, what it is today. Cohiba is a word that translates in everyone's mind 
as the best Habano in the world. It is tradition, culture, organoleptic 
characteristics and unmistakable and unquestionable fame".

Cohiba 55 Aniversario Edicion Limitada will arrive to  markets around the world 
in a wooden box with 10 magnificent Habanos inside. In addition, this Edicion 
Limitada incorporates a foot ring for the first time with the highest quality 
standards, giving it a touch of distinction for its anniversary, and 
highlighting the personality that this Habano contains within itself.

This Habano has been produced under a careful selection of wrapper, filler and 
binder leaves, harvested by the best producers of  the Vuelta Abajo*,  zone in 
Pinar del Río*, Cuba*. Cohiba, uniquely amongst  Habanos up to three of 
Cohiba's  filler leaves (seco and ligero)  undergo an additional fermentation 
in barrels. This special treatment gives Cohiba an unmistakable aroma and 
flavour that cannot be found in any other brandCohiba is the most prestigious 
brand in the tobacco world, the elite of Habanos and, at 55 years it is still a 
brand in continuous renewal and innovation, always desired and attractive to 
current and future aficionados.

Phoenicia T.A.A (Cyprus)

Phoenicia T.A.A (Cyprus) Ltd, based in Limmassol, Cyprus, exclusive distributor 
of Habanos, S.A, for Egypt, Continental Africa (except Algeria, Morocco and 
South Africa), Malta, Greece, Turkey, Ukraine, Cyprus, Lebanon, Syria, Jordan, 
Iraq, Kuwait, Saudi Arabia, Bahrain, Qatar, United Arab Emirates, Oman, Iran, 
Afghanistan and Pakistan.

Tasting notes

Cohiba 55 Aniversario Edicion  Limitada

Dimensions: 57 ring gauge x 150 mm in length

- Factory name: Victoria
- An excellent looking Habano with a dark and shiny brown  wrapper
- Excellent smoke and combustion.
- Medium to full strength.
- Smoked for about 50 minutes.
- Suggested pairing. Rum Extra Añejo 25 years.

* Protected Appellations of Origin

Photo - https://mma.prnewswire.com/media/1821590/Habanos_Cohiba_55.jpg

SOURCE: Habanos, S.A.
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