Country for PR: United Kingdom
Contributor: PR Newswire Europe
Wednesday, July 13 2022 - 09:01
AsiaNet
BATTISTA IN BUILD: SERIES PRODUCTION ACCELERATES AT BESPOKE ATELIER IN ITALY
CAMBIANO, Italy and MUNICH, Germany, July 13, 2022 /PRNewswire-AsiaNet/ --

- World's first pure-electric hyper GT enters series production in a dedicated 
space in the heart of Automobili Pininfarina's design, engineering and 
development hub in Cambiano, Italy
- The Battista Atelier space has been meticulously revamped for the 
hand-crafting of Battista, now featuring a dedicated commissioning lounge for 
prospective owners  
- Every Battista receives up to 1,340 hours of hand-crafting to achieve each 
client's unique vision, as part of an immersive and collaborative experience 
with Automobili Pininfarina's designers
- Producing more than 1,900 PS and 2,340 Nm torque, Battista is the most 
powerful Italian sports car in history. No more than 150 pieces will be 
commissioned and built for clients worldwide
- Per Svantesson, Automobili Pininfarina CEO said: "The Battista hyper GT is 
the realisation of a dream, which began with design icon Battista 'Pinin' 
Farina's ambition to create a beautiful car bearing only the Pininfarina name. 
We are proud to have achieved that goal and in doing so, we lead a movement 
into an exciting new luxury era, where design purity and a focus on sustainable 
innovations will shape a series of incredible new vehicles from Automobili 
Pininfarina."
- The first series production Battista to be crafted at the new Atelier is 
captured in Monaco during its debut client test experience
- Video on the new Battista Atelier space in Cambiano, Italy: 
youtu.be/PFkAfCSZ0kk 
[https://www.youtube.com/watch?v=PFkAfCSZ0kk&ab_channel=AutomobiliPininfarina]
- Image pack and film link 
[https://www.dropbox.com/sh/efox1yxn21nmzwo/AACuNICnefz4mbg-gYB7LGwha?dl=0]

Production of Battista, the world's first pure-electric hyper GT, has begun in 
a dedicated new Atelier space in Cambiano, Italy. Located in the Piemonte 
region of Italy, this milestone represents an exciting chapter in the 
development story of new Italian luxury carmaker Automobili Pininfarina.

The award-winning 
[https://automobili-pininfarina.com/media-hub/press-releases/battista-wins-covet
ed-design-award-concorso-deleganza-villa-deste-2021] Battista is now being 
hand-crafted by a team of artisans in the bespoke 2,300 square metre facility, 
with no more than 150 to be created over its lifecycle. Owners of Battista can 
look forward to world-class customer service through 25 experienced luxury 
partners in the Automobili Pininfarina global retailer network 
[https://automobili-pininfarina.com/retail-partners], as well its own team of 
Client Relations specialists.

Per Svantesson, Automobili Pininfarina CEO, said: "I am proud to lead the team 
responsible for bringing the award-winning Battista to life as a production 
car. Since launching Automobili Pininfarina in Rome in 2018, we have developed 
a team of 118 experts, drawn from 20 nations worldwide. This diverse 'family' 
is now established in both our Munich Headquarters and in our northern Italy 
home where a growing team of designers, engineers and vehicle development 
specialists envision ground-breaking vehicles of the future.

"This great family has overcome significant challenges in recent years by 
maintaining a laser focus on delighting Battista owners. The delivery of 
Battista this year marks a leap in the advancement of automotive design and 
technology, and I am sure owning one will be rewarding and remarkable in equal 
measure."

CONTEMPORARY CRAFT: BUILDING THE BATTISTA

One member of the diverse Automobili Pininfarina family is Andrea Novello, 
Director of Production. Novello's grandfather was employed in the same facility 
several decades ago, yet his learnings and techniques continue to be deployed 
in the crafting of Battista.

Andrea Novello said: "The Battista Atelier is evocative, surrounded by history 
and inspiration in a facility that's been refurbished to accommodate the 
assembly of the most powerful car to ever be created in Italy. Here we blend 
the most technically advanced components, materials, and quality assurance 
processes to ensure Battista ownership is as thrilling as the driving 
experience it offers."

The Battista Atelier is split into 14 production and quality assurance zones. 
Using modern technologies – such as multiple new, bespoke mounting rigs across 
the Atelier – and more traditional processes and tools, such as highly accurate 
pneumatic screwdrivers recommissioned for detailed fittings for Battista, the 
construction process respects the facility's coachbuilding heritage.

From start to finish, assembly of each Battista takes 10 weeks, while the 
hand-painted finish of the Battista Anniversario requires an extended 18-week 
schedule. Each individual Battista is assembled by 10 craftspeople, taking more 
than 1,250 hours. The bespoke design features and finish of the exclusive 
Battista Anniversario extends this up to 1,340 hours.

The Battista's rolling chassis, comprising electric powertrain, T-shaped 
battery, carbonfibre monocoque and all electrical systems, enters the first 
zone for evaluation against Automobili Pininfarina's strict quality standards. 
Its status is recorded here. This is the first of many electronically managed 
gates Battista must pass through as it makes its way through Cambiano.

The Battista begins to take shape as the primed Body-in-White is then bonded 
with the monocoque. With its 'Goccia' roof enclosing the cabin, the Battista 
gains structural strength and rigidity. Mounted on another bespoke rig, this 
two-day process measures and records every dimension and parameter to the 
finest tolerances in a measurement area that has featured in the successful 
creation of special vehicles for 20 years in the centre of the facility. The 
body is then dismounted from the chassis in preparation to move to a dedicated 
paint facility.

The standard paint cycle takes three to four weeks, using a new paint compound 
with a multi-layer metallic finish, in one of 28 colours inspired by the 
Piemonte region of Italy – the heartland of Automobili Pininfarina. Each panel 
is fitted to another bespoke rig to ensure perfect colour matching. While the 
exterior paintwork is perfected, the dashboard and interior elements are fitted.

In the fifth zone, 80 per cent of the vehicle is assembled, taking two days. An 
ergonomic lift with bespoke jig helps the craftsmen and women achieve the tight 
tolerances required for elements such as the wheel arches and flat underfloor. 
The complex butterfly doors – sophisticated in design and integral to the 
vehicle structure – are also fitted at this stage, over two days, using another 
unique piece of mounting equipment that can support the weight of the doors and 
tilt in multiple directions to ensure fitment is perfectly aligned.

The first end-of-line checks and commissions are undertaken next, with bespoke 
software and tooling used to check all standards are being met with the vehicle 
in Plant Mode. It is then switched to Customer Mode to ensure real-life 
functions work as they should – including charging the battery, infotainment 
and the unique Automobili Pininfarina SUONO PURO 
[https://www.automobili-pininfarina.com/media-hub/press-releases/suono-puro-pure
-voice-battista-and-sound-signature-automobili-pininfarina] sound signature.

The final physical workstation in the Atelier sees the Battista raised on 
another lift for 24 hours to complete a thorough wheel and steering alignment. 
Each vehicle is then checked in the water management area to ensure water 
cannot get into the vehicle, regardless of its intensity, before final sign-off 
and completion of its digital log.

End-of-line quality checks are completed by specialists passionate for 
delivering perfection, which also includes functional tests, a thorough 
aesthetic evaluation in the light tunnel and on-road testing. This ultimate GT 
testing programme is completed on a bespoke route designed to assess each 
Battista in a way that replicates how owners will use their vehicles across a 
varied route of road types and surfaces. Each Battista is verified by the same 
test driver in exceptional detail, before returning to Cambiano where the 
protective wrap is removed ahead of a final aesthetic check, to be ready for 
client deliveries.

Paolo Dellacha, Automobili Pininfarina Chief Product and Engineering Officer, 
said: "Our objective with Battista was to deliver an alluring new kind of 'Gran 
Turismo' driving experience, leveraging unprecedented power developed through 
electrification and perfectly complimenting the exquisite work of our Design 
team in the shapes and details featuring throughout this hyper GT.

"We have prioritised quality in everything we do. From world-class technical 
componentry to relentless testing during Battista's development programme, we 
wanted to ensure our customers will enjoy every experience with this incredible 
first car from the Automobili Pininfarina team."

A BESPOKE 
[https://automobili-pininfarina.com/media-hub/press-releases/new-york-city-inspi
red-hyper-gt-showcases-bespoke-process-behind-every] JOURNEY FOR EVERY CLIENT

Visiting the Battista Atelier gives each owner the opportunity to meet the team 
behind the vehicle, work in partnership to tailor the design of their car and 
see it being built as part of an unparalleled commissioning and ownership 
experience.

Clients are taken through an in-depth consultation process to configure their 
Battista.  A bespoke design proposal is created for each client before they are 
invited to Cambiano to work face-to-face with the designers, where they then 
refine their final specification.

Dave Amantea, Automobili Pininfarina Chief Design Officer, engages with each 
client to perfect their configuration. Amantea said:  "Every Battista will be 
bespoke. As passionate designers we love sharing our expertise and insights 
with clients, revealing our unique PURA design philosophy, and collaborating to 
craft a bespoke Battista matching the client's individuality and dream 
specification.

"It is a very personal experience and therefore imperative that we provide 
inspiration and unforgettable moments for them as they choose from a 
near-unlimited number of options. This process guarantees an unmistakable 
version of Battista for each owner, which presents their personality everywhere 
they go."

Alongside the assembly area is a commissioning suite for clients, where 
exterior and interior colour and material options can be specified and 
featuring a range of samples to review, touch and feel. For the exterior, 
additional elements can be specified, such as the Battista Exterior Jewellery 
Pack, brake calliper colours and custom finishes for the wheels. In total, 
there are up to 13.9 quintillion exterior combinations.

Inside, 128 million possible configurations for the colours, materials – 
including leather, Alcantara and aluminium – and engravings enable clients to 
create a Battista like no other. The exclusivity enhances Battista's investment 
status, building on a rich history of collectible motoring masterpieces to bear 
the Pininfarina name. 

Sara Campagnolo, Director of Colour & Material Design, said: "With Battista we 
have an opportunity to bring true personalisation and craftsmanship to an 
entirely new sector. Merging innovative technology with Pininfarina's rich 
design heritage is a real privilege, using sustainable materials and processes 
that we will take forward and elevate with future projects."

Throughout the design and creation journey, clients are updated on the status 
of their Battista, shared directly with them by the Automobili Pininfarina 
Client Relations Team.

UNPARALLELED OWNERSHIP EXPERIENCE

Automobili Pininfarina's client services are ensured for the lifetime ownership 
of Battista. A 360-degree digital approach to aftersales, incorporating parts 
and warranty management, training and remote diagnostics supports the peace of 
mind delivered by global retail partners. With a presence across North America, 
Europe, Middle East, Australia and Asia – clients are cared for wherever they 
are.

For specialist technical matters, a 'flying doctor' will fly anywhere in the 
world to support the client and Battista. With an encyclopaedic knowledge of 
the Battista, the team of flying doctors has been involved in the car's 
development from the ground-up, including the development of the Battista 
owner's manual and retail partner workshop manual.

Owners will also be reassured by comprehensive aftersales packages: Eccellenza, 
Futura and Eterna.

Eccellenza: A five- or 10-year exclusive maintenance programme ensuring safety 
and reliability on all vehicle functions and components throughout ownership, 
providing optimum performance and safeguarding its warranty and value.
Futura: Automobili Pininfarina's extended battery and powertrain warranty for 
Battista, providing an additional seven years of cover and reassurance over the 
standard three-year warranty.
Eterna: A ready-to-install solution to enrich the ownership experience and 
long-term value of Battista, the Eterna Programme offers a replacement body 
parts kit which can be ordered when configurating the car. It is crafted and 
matched to the original configuration and painted at the time of production.
Deliveries to customers worldwide of Battista will commence this summer. The 
pure-electric hyper GT is specified in either 'Pura' body style or featuring 
the 'Furiosa' body design package. Five examples of the Battista Anniversario 
[https://automobili-pininfarina.com/media-hub/press-releases/world-premiere-auto
mobili-pininfarina-unveils-battista-anniversario] will be created as part of 
the total 150-unit production limit, with this unique specification vehicle 
celebrating the lifetime achievements of design icon Battista 'Pinin' Farina. 
All five pieces are already sold.

For more information, visit: automobili-pininfarina.com/media-zone 
[https://www.automobili-pininfarina.com/media-hub/press-releases]

EDITOR'S NOTES

THE AUTOMOBILI PININFARINA BATTISTA (LINK TO PRESS KIT) 
[https://automobili-pininfarina.com/media-hub/press-kits#media-hub-nav]

The Battista will be the most powerful car ever designed and built in Italy and 
it will deliver a level of performance that is unachievable today in any 
road-legal sports car featuring internal combustion engine technology. Faster 
than a current Formula 1 race car in its 0 -100 km/h sub-two second sprint, and 
with 1,900 hp and 2,340 Nm torque on tap, the Battista will combine extreme 
engineering and technology in a zero emissions package. The Battista's 120 kWh 
battery provides power to four electric motors – one at each wheel – with a 
combined WLTP range of up to 476 km (296 miles), US EPA combined: 300 miles on 
a single charge. No more than 150 examples of Battista will be individually 
hand-crafted at the Battista Atelier in Cambiano, Italy.

ABOUT AUTOMOBILI PININFARINA
Automobili Pininfarina is based in operational headquarters in Munich, Germany, 
with a team of experienced automotive executives from luxury and premium car 
brands. Designed, engineered, and produced by hand in Italy, the Battista hyper 
GT and all future models will be sold in all major global markets under the 
brand name Pininfarina. The new company aims to be the most desired, 
sustainable luxury car brand in the world.

The company is a 100 per cent Mahindra & Mahindra Ltd investment.

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Source : Automobili Pininfarina
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