China's leading liquor maker Wuliangye participated in the 19th China-ASEAN 
Expo (CAEXPO), which kicked off on Friday in Nanning, capital of south China's 
Guangxi Zhuang Autonomous Region.

As one of the strategic partners of the event, the Chinese Baijiu producer 
aspires to share new opportunities brought by the Regional Comprehensive 
Economic Partnership (RCEP), as well as contribute to building a closer 
China-ASEAN community with a shared future.

The well-decorated exhibition area of Wuliangye, featuring Chinese-style 
elements, such as traditional screen and Chinese painting scroll, was equipped 
with interactive touch screen technology, to fully present its unique brewing 
techniques and global footprints.

Chinese Baijiu products with varied flavors were displayed there, attracting 
many domestic and foreign merchants, who spoke highly of the excellent taste of 
Wuliangye liquor and the company's pursuit of better quality.

Apart from the exhibition, Wuliangye would also hold a slew of activities, 
including products promotion, business development and brand collaboration, in 
order to deepen cooperation with global industrial players, embrace new 
opportunities under the RCEP, and further explore the international market.

In fact, as a representative of Chinese Baijiu brand, Wuliangye has made great 
efforts to promote Chinese Baijiu in the world by actively participating in 
major global events, such as the Asia-Pacific Economic Cooperation (APEC) 
meetings, Boao Forum for Asia Annual Conference, and China International Import 
Expo (CIIE), building worldwide marketing network and setting up local stores 
in Hong Kong, Tokyo and Dusseldorf.

This year marks the first year of the mega-regional trade deal RCEP, under 
which China and ASEAN countries would build version 3.0 of the China-ASEAN free 
trade area.

The 19th China-ASEAN Expo is being held online and offline with theme of 
"Sharing RCEP New Opportunities, Building a Version 3.0 China-ASEAN Free Trade 
Area", setting up boutique exhibitions centering on the ASEAN and the RCEP for 
the first time.

See the original link: https://en.imsilkroad.com/p/330043.html

SOURCE: Xinhua Silk Road

Image Attachments Links:

   Link: https://iop.asianetnews.net/view-attachment?attach-id=429706

   Caption: Photo shows the exhibition area of China's leading liquor maker 
Wuliangye at the 19th China-ASEAN Expo (CAEXPO) held in Nanning, capital of 
south China's Guangxi Zhuang Autonomous Region.