Country for PR: Hong Kong
Contributor: PR Newswire Asia (Hong Kong)
Thursday, October 13 2022 - 15:10
AsiaNet
A Magnificent Cultural Landscape Created by over 500,000 Visitors on Resonance Island
TAIPEI, Oct. 13, 2022 /PRNewswire-AsiaNet/ --

With the theme of "Resonance Island," 2022 Creative Expo Taiwan (2022 CET) 
created a cultural whirlwind over the 10-day exhibition period. The two main 
section and six venues of Kaohsiung Action attracted over 500,000 visitors. 
Visitors crowded all venues and sales remained high throughout the exhibition 
period, as CET combined both physical and virtual channels to simultaneously 
drive tourism in surrounding areas and generated an output of over TWD 1 
billion, putting the astonishing strengths of Taiwan's cultural and creative 
industry in the post-pandemic age on full display!

Lighting Up New Venues to Synergize Taiwan's Cultural Power

For the first time, Creative Expo Taiwan went to the port city of Kaohsiung in 
southern Taiwan, where the two main venues, "Kaohsiung Music Center" and 
"Kaohsiung Exhibition Center," were linked by the light rail. The Culture 
Section that opened first on August 5 at Kaohsiung Music Center immediately 
attracted over 100,000 visitors over the first three days. The trade show 
featured over 500 exhibitors from 14 countries around the world.

Moreover, the 10-day expo also organized nearly 200 activities, including 
forums and seminars, and Kaohsiung City Government also launched exciting 
activities of Kaohsiung Action, including releasing six historical spaces, 
planning 30 Design Tours, and exhibiting installations of six popular LINE 
sticker IPs by local illustrators of Kaohsiung at Love River Bay, to trigger 
buzz and attention through popular attractions, displaying robust cultural and 
creative energy.

Interdisciplinary Curatorial Team Resonated to Create the Island's Cultural 
Landscape

This year, architect/veteran curator Kung Shu-chang served as the chief 
curatorial consultant, and Luxury Logico co-founder Lin Kun-yin served as the 
chief curator, joining all curators to plan theme pavilions "Round-Island 
Arena," "Hotel Archipelago," and "Formosa Ice Shop," and two city pavilions 
"Chiayi" and "Matsu," as well as the "Craft" pavilion. The trade show was 
curated by Yin Li and presents theme curatorial area "Formosa Select Shop" that 
featured the spotlight products of this year's expo. Through the cooperation of 
diverse disciplines, including curation, design, video, performing art, 
technology-based installation, craft, food, beverages, and editing, the expo 
guided audience to see the cultural vitality of the island.

New Business Opportunities Simultaneously Created via Online/Offline Channels 
for Unprecedented Sales at the Creative Section

The trade show at Kaohsiung Exhibition Center gathered the Creative and 
Licensing sections in one place for the first time. The show attracted 
unprecedented number of visitors and business and received rave responses from 
visiting citizens.

Furthermore, Ministry of Culture also cooperated with Pinkoi, Asia's biggest 
design e-commerce platform, to launch the "2022 CET" section, as well as an 
all-new online business platform "CET+," to showcase over 8,000 products 
participating in the expo. Through online/offline integration, new 
opportunities were explored for Taiwan's cultural and creative brands. By 
combining innovative strategy with the joint effort of curators and 
participants, 2022 Creative Expo Taiwan once again achieved outstanding 
results. In the future, CET will continue to build on this foundation and carry 
out interdisciplinary integration, so that in addition to becoming the 
strongest support behind local brands, it will also create a more magnificent 
cultural landscape.

Source: Taiwan Design Research Institute

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   Link: https://iop.asianetnews.net/view-attachment?attach-id=431396

   Caption: The 2022 Creative Expo Taiwan attracted over 500,000 visitors

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