Country for PR: United Kingdom
Contributor: PR Newswire Europe
Wednesday, November 02 2022 - 09:45
AsiaNet
Chaos Leads Global 3D Visualization, Accelerates Momentum to Democratize Visualization Technology
KARLSRUHE, Germany, Nov. 1, 2022 /PRNewswire-AsiaNet/ --

Following M&A, Company Announces Leadership Hires, Innovation Lab, and First 
Steps Toward a Unified Visualization Workflow

Chaos [ https://www.chaos.com/ ] announces impressive momentum toward creating 
a comprehensive visualization ecosystem. Within the past year, in response to 
growing demand for more easily accessible 3D, augmented reality (AR), and 
virtual reality (VR) technology, the company merged with Enscape [ 
https://enscape3d.com/ ], a leading provider of real-time rendering and virtual 
reality technology. It also acquired Cylindo [ https://www.cylindo.com/ ], a 
leading 3D furniture product visualization platform for commerce, and 
CGarchitect [ https://www.cgarchitect.com/ ], an open online community for 
architectural visualization. The newly combined company now serves as global 
leader in visualization, providing technology, tools, and community for 
participants across the entire design spectrum, from architects and designers 
to 3D artists and manufacturers.

Chaos also announces new leadership hires to support its growth. Michael 
Tritschler, formerly at Siemens Digital Industries Software, has been appointed 
Chief Financial Officer of Chaos. Tobias Espig, formerly at Google, has 
recently joined the company as Chief Marketing Officer.

"We are committed to making visualization software and workflows accessible to 
everyone involved in the design process and we are proud of our momentum," said 
Christian Lang, CEO of Chaos. "By merging complementary technologies and 
expertise, we are able to unite stakeholders in the design process, remove 
barriers, and provide the tools needed to quickly, easily, and collaboratively 
bring ideas to life. Doing so, we are creating the world's largest 3D 
visualization company and helping to define the future of our industry."

Early Product Integration Enhances Design Workflows and Removes Barriers

To remove a challenging bottleneck in architectural design visualization and 
enable stronger collaboration through a unified visualization workflow, the 
company created the first stages of product integration with the launch of 
V-Ray 6 for SketchUp and V-Ray 6 for Rhino. With V-Ray now compatible with 
Enscape, architects and designers can deliver complete design intent that 3D 
artists can immediately build on to take visualizations to the next level. 

The company is working to bring this compatibility to other modeling software, 
with V-Ray for Revit coming soon. It will continue to enhance design workflows 
for stakeholders, empowering designers and artists to readily leverage the 
Cloud and freely exchange data across tools, such as from V-Ray back to 
Enscape. Improved collaboration will provide numerous benefits, including 
enabling artists to assist designers with materials and custom modeling and 
providing designers access to an extensive library of commercial and brand 
content.

"For years, design and visualization have worked in a vacuum. Designers would 
work in Enscape, technical artists would work in V-Ray, and it was painfully 
difficult to transition from one to the other," said Ted Vitale, Owner and 
Creative Director at Voxl.Vision. "Connecting Enscape and V-Ray means we 
finally have a full visual pipeline where it is easy to transition from the 
iterative design process to a fully editable marketing visualization without 
losing valuable design information. This is one of the most exciting 
developments to have happened since I started in architectural visualization 
almost a decade ago."

In addition to the V-Ray and Enscape integration [ 
https://www.chaos.com/press/chaos-connects-v-ray-6-for-sketchup-and-rhino-to-enscape 
], the company expanded its existing product portfolio, including today's 
launch of Cylindo Studio [ https://blog.cylindo.com/cylindo-studio ], a 
self-service product visualization tool allowing users to create 4K quality 
lifestyle imagery in a virtual photo studio. Cylindo Studio is easy to use and 
requires no prior 3D knowledge allowing creative teams to efficiently generate 
3D images at scale. Other product launches and updates include Enscape for Mac 
[ https://enscape3d.com/press/enscape-mac-sketchup-press-release/ ], Enscape 
3.3 [ https://enscape3d.com/press/enscape-3-3-press-release/ ] and Enscape 3.4 
[ https://enscape3d.com/press/enscape-3-4-press-release/ ]for Windows, V-Ray 6 
for 3ds Max [ https://www.chaos.com/press/chaos-releases-v-ray-6-for-3ds-max ], 
V-Ray 6 for Maya [ https://www.chaos.com/press/chaos-releases-v-ray-6-for-maya 
], V-Ray 6 for Cinema 4D [ 
https://www.chaos.com/press/chaos-releases-v-ray-6-for-cinema-4d ], Corona 8 [ 
https://www.chaos.com/press/chaos-corona-8-for-3ds-max-and-cinema-4d-now-available 
] and Corona 9 [ 
https://www.chaos.com/press/chaos-ships-corona-9-for-3ds-max-and-cinema-4d ] 
for 3ds Max and Cinema 4D, and updates to the Cylindo platform [ 
https://blog.cylindo.com/product-updates-3d-visuals-made-easy ].
   
Launch of Chaos Innovation Lab Contributes to Long-Term Vision of 
Democratization

Within the past year, Chaos also launched an Innovation Lab, a dedicated 
initiative to encourage Chaos employees around the world to share ideas and 
research in rendering and related technologies, including artificial 
intelligence (AI) and neural networks, that can aid in technology advancement.

Led by Chaos co-founder Vladimir Koylazov and a team of mentors, the Innovation 
Lab will partner with academic institutions and other research and development 
hubs in graphic technologies to test new concepts and contribute to the 
long-term vision of Chaos' products and the future of the industry.

The company also holds an annual hackathon that brings together software 
developers to discover and test new ideas for rendering technologies. This 
year's Chaos Rendathon event was held in Prague with the participation of 
employees from various global offices.

"Our products and solutions have been successful because they have consistently 
offered innovative and efficient ways for our users to design and visualize," 
said Koylazov. "Technology is developing very quickly and our goal is to 
continue providing the right tools, technologies, and expertise so that 
architects, designers, and artists can be more effective and creative."

About Chaos

Chaos develops 3D visualization technology for architecture, engineering, 
construction, product design, manufacturing, and media and entertainment, 
creating intuitive and powerful workflows for participants across the entire 
design spectrum.

In 2022 Chaos merged with Enscape and acquired Cylindo. The company's product 
portfolio includes V-Ray, a physically based renderer honored with an Academy 
Award and an Engineering Emmy; Enscape, a high-quality real-time rendering and 
virtual reality plugin; Corona, a high-performance photorealistic rendering 
engine; and Cylindo, a 3D furniture product visualization platform for commerce.

Chaos is now the largest global 3D visualization team with more than 700 
employees and offices in Karlsruhe, Germany; New York, Los Angeles, Boston, 
USA; Sofia, Bulgaria; Copenhagen, Denmark; Bitola, Skopje, North Macedonia. For 
more information, visit chaos.com [ https://www.chaos.com/ ], enscape3d.com [ 
https://enscape3d.com/ ] and cylindo.com [ https://www.cylindo.com/ ].

SOURCE: Chaos
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