From December 6th to 9th, the "Charm of Jiangsu" Top 10 Tourism Routes were 
newly released on the @Visitjiangsu account of Instagram. 10 selected themed 
itineraries, such as A Trip with Wellness, Canal Charm in Jiangnan Area, and Be 
Neighbor of Sea, Discover Heritages in Waves, are presented in two forms: 
eye-catching real-life page-turning videos and ins-style hand-painted creative 
posters, opening a brand-new journey for overseas netizens to discover a new 
experience of "Charm of Jiangsu". At the same time, the "Most Popular Tourism 
Route" voting activity is also ongoing, according to the Jiangsu Provincial 
Department of Culture and Tourism.

In August, the "Charm of Jiangsu" Tourism Routes campaign with the theme of 
"Visit Jiangsu and Discover the Charm of Jiangsu" sent invitations to global 
friends. 10 theme routes for inbound tourism stand out.

These boutique routes are tailor-made for different tourists, full of 
creativity and ingenuity of the designers. The route "Meet Colorful Jiangsu" 
takes tourists to attractions such as Qianduo Rape Flower Sea and Slender West 
Lake where they can feel the beauty of Jiangsu; "Canal Charm in Jiangnan Area" 
enables tourists to learn the culture and customs along the canal. "I love 
independent travel, and I have a good understanding of Jiangsu's culture and 
interesting attractions. I would like to recommend my personal experience to 
everyone," said Bai Yiming, the author of route, very excited after knowing 
that his route was selected.

On the homepage of @Visitjiangsu, 10 hand-painted routes are gathered into a 
special topic of snapshots. Each route is presented with a detailed 
introduction. Overseas Instagram users praised: "Beautiful" and "Quite 
spectacular".

Now everyone can vote for their favorite route as long as they click on the 
picture of the work. It has 1 first prize, 3 second prizes, and 6 third prizes. 
The selected routes will receive subsidies of 5,000 yuan, 2,000 yuan, and 1,000 
yuan respectively (including tax) and award certificates.

To explore the most beautiful Jiangsu of rivers, lakes, sea and springs, "Charm 
of Jiangsu" sincerely invites more overseas tourists to Jiangsu to experience 
the beautiful scenery, beautiful taste, beautiful humanities, beautiful life, 
and beautiful discoveries.

Source: Jiangsu Provincial Department of Culture and Tourism

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   Link: https://iop.asianetnews.net/view-attachment?attach-id=435993

   Caption: The main page of @Visitjiangsu