On December 28, 2022, ugee, the world-renowned digital handwriting brand, 
officially unveiled its new brand image.

Since the release of the first product, ugee has been accompanying users for 25 
years. 1998, when the world entered the Internet era, ugee, as the first 
Chinese technology brand to open the door to digital drawing and writing, 
became a bridge linking digital technology with the world of pen and paper. In 
2022, ugee (https://www.ugee.com/) has decided to accompany its users with a 
new brand image and the brand concept of "To Write, To Draw, To the New."

In this brand upgrade, ugee presents the new brand concept of "To Write, To 
Draw, To the New."

The new ugee focuses on the pan young age group of 5-30 years old, providing 
more novel and diversified drawing and writing experiences for drawing and 
writing enthusiasts, education and other diversified people. At the same time, 
ugee keeps the brand personality of "Friendly, Joyful, Diverse, Insightful", 
keeps innovating new forms of products, expands users' applications in the 
field of drawing and writing, and accompanies them to grow in the world of 
drawing and writing.

In addition, ugee launched a new VI visual image and IP image. the new VI 
visual composed of 4 lowercase letters brings a more simple and personalized 
expression for the brand, and brings a new visual experience for users in 
various fields; the dual IP images uu and gg are vivid personalized brand 
expressions that have emotional resonance with young and diversified users.

After years of deep industry development, ugee has successfully developed 
multiple product applications such as digital painting, digital handwriting 
(https://www.ugee.com/be-ugee-partner), intelligent handwriting education, and 
paper and pencil recording, and has provided rich and diverse products and 
services to millions of users in more than 30 countries and regions worldwide, 
such as digital painting beginners/enthusiasts, online teaching, and remote 
offices.

In the future, ugee will create more diverse digital drawing 
(https://www.ugee.com/drawing-monitors/u1200) and writing devices, opening a 
new world of digital drawing and writing for users and unlocking new 
possibilities for multiple application scenarios.

ugee official website is now synchronized with the update, more new upgrade 
details and innovative products, please pay close attention to the official 
website dynamic.

SOURCE:HANVON UGEE


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