Huawei showcased the latest AR search function and On-screen Lens function of 
its mobile search engine, Petal Search, at MWC Barcelona 2023. These functions 
allow Petal Search to assist users by serving in roles like interpreter and 
product narrator, meeting user requirements for text, image, and object 
recognition across multiple scenarios including travel and entertainment. Based 
on deep learning and large-scale machine learning technologies, Petal Search 
can recognize hundreds of thousands of objects from dozens of categories in 
centiseconds, while also supporting translation between multiple mainstream 
languages. The search engine can quickly identify content on the screen, 
display search results, and then translate them, delivering a convenient and 
intelligent mobile search experience to consumers.

Constantly enhance AR search to expand application scenarios

According to Statista, the compound annual growth rate (CAGR) of global paying 
users of AR-related services reached 64% during the 2020 to 2022 period. This 
year, Petal Search upgrades its AR search capability. The function trains 
models based on hundreds of millions of data records to learn the abstract 
features of images and builds an online index library of tens of billions of 
images. This function, combined with the efficient and stable online retrieval 
capability, allows the system to complete retrieval and return accurate results 
in just centiseconds. The AR search function built into the app means that 
users do not need to take photos anymore when they want to recognize an object. 
Instead, they simply need to tap the visual search icon and point their Huawei 
phone camera at the content they want to recognize in order to receive 
real-time results. This greatly increases recognition speed while ensuring 
stability, and expands application scenarios. For example, users can utilize AR 
search to quickly recognize unknown plants while outside, or seamlessly 
translate restaurant menus while traveling abroad. Currently, the AR search 
function can recognize hundreds of thousands of objects, including celebrities, 
animals, plants, and landmarks. In addition, with the support of 
Huawei-developed optical character recognition (OCR) and machine translation 
technologies, many major languages can be translated into multiple others.

Aside from helping users quickly learn more about the world in front of their 
cameras, Petal Search offers the On-screen Lens function to help them discover 
even more. In general mode, this function identifies content on the screen and 
displays related search results, such as information about the object in the 
image and similar images. In translation mode, users can translate screen 
content and save translation results on the go, making browsing websites and 
reading news in foreign languages a hassle-free experience.

Aggregate tools, content, and services to elevate the one-stop search experience

To bring users a better one-stop search experience, Petal Search offers a 
comprehensive search capability that integrates tools, content, and services. 
With Petal Search, users can securely download a plethora of apps, use daily 
tools to check the weather, translation, and exchange rates anytime and 
anywhere, in addition to viewing trending news, video, images, and academic 
knowledge. Petal Search is tailored for users in different countries and 
regions. The app has already launched wide-ranging localized features, such as 
the load shedding card in South Africa and earthquake information card in Latin 
America. In addition, Petal Search has joined forces with more than 3000 
ecosystem partners to provide users with one-stop services that cover scenarios 
like shopping, travel, and local life.

Currently, Petal Search offers services to users from over 170 countries and 
regions, supports more than 70 languages, and complies with the local General 
Data Protection Regulation (GDPR) standard. As a key component of Huawei's 
"1+8+N" strategy, Petal Search will constantly utilize cutting-edge 
technologies based on Huawei's software and hardware capabilities, fine-tune 
localized search services, and evolve towards a more convenient and intelligent 
one-stop search experience.

If you would like to find out more about HUAWEI Petal Search, here is the 
direct download link for Petal Search.
https://search-app-dra.dbankcdn.com/app/PetalSearch/MWC/PetalSearch-MWC2023.apk 
 

SOURCE  Huawei Device Co., Ltd.

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   Caption: AR search experience at MWC 2023

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   Caption: Petal Search feature: On-screen Lens