Country for PR: China
Contributor: Xinhua News Agency
Friday, March 31 2023 - 12:59
AsiaNet
Heze Peony International Communication Forum to Be Held on April 9, Sharing the Story of Peony with the World
HEZE, China, March 31, 2023 /Xinhua-AsiaNet/--

The Heze Peony International Communication Forum will be held at Huimengtai of 
Heze on April 9, hosted by the Publicity Department of the CPC Shandong 
Provincial Committee and the China Foreign Language Publishing Administration.

Peony is beautiful, dignified and graceful as the most typical business card of 
the 'Chinese Capital of Peony' -- Heze, a famous tourism brand of Hospitable 
Shandong and a cultural symbol rich in Chinese characteristics to be promoted 
worldwide. Themed 'Creating a Chinese Cultural Identity and Sharing the Story 
of Heze Peony with the World', the forum aims to promote the international 
communication of Heze peony and build a peony culture platform for 
strengthening mutual exchange, multi-industry integration and the city's 
influence.

According to The News Office of the People's Government of Heze, the forum is 
mainly composed of '1+6+N', where '1' refers to a themed forum. Important 
guests will be invited to exchange new thoughts, ideas and judgments from 
different angles and dimensions on the world's pattern and make the voice of 
China heard. '6' refers to the six segments of the forum, namely the exhibition 
of achievements, the opening ceremony, keynote speeches, round-table seminars, 
the signing ceremony of 'Cultural Communication and Innovation Cooperation Base 
- Peony Culture International Communication Center', the launching of the 
initiative of peony garden construction overseas. 'N' refers to a series of 
activities such as observation trips before the forum, themed seminars, media 
reports, foreign internet celebrity and influencer trips, 'Peony Tea Party' for 
international friends. Various activities will be closely combined with the 
peony and special industries of Heze. The guests and reporters will be invited 
to have an immersive experience of the peony garden, survey the peony industry 
and visit the special exhibition halls.

The international forum will promote the shaping of an international peony 
brand and the international communication of peony culture. The CPC Committee 
and government of Heze have attached high importance to the event, going all 
out to promote the preparations for the event. Heze will warmly welcome guests 
and visitors from around the world and invite them appreciate the charm of the 
'Chinese Capital of Peony'.

Source: The News Office of the People's Government of Heze

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